Nike officially presented the new home team of the Brazilian national tallinn zoo football team at a special event in Rio de Janeiro. The team, which this summer will play host to the World Cup, is a combination of technological innovation, eco-friendly materials and graphic symbols of Brazil.
The new team assisted movements and regulates body temperature of the players during the game. Combining technology Nike Dri-FIT mesh panels with laser-cut vents designers localized tallinn zoo cooling where players most need it.
Technology Nike Dri-FIT moisture leads to the outside of the fabric where it evaporates quickly. A laser-cut vent holes and the web help to increase the ventilation and air circulation in key areas of the body.
For additional cooling of the players, the national team has made a new double woven fabric combining cotton tallinn zoo and recycled polyester, with excellent properties vlagootblaskvashti, very soft to the touch. tallinn zoo
In line with Nike's tallinn zoo commitment to lower impact of production on the environment, shirt, shorts and - for the first time - socks are made primarily from recycled polyester (shorts of 100% recycled polyester shirt by 96% and socks 78 %). Each team is made an average of 18 recycled plastic bottles. From 2010 until now Nike used over two billion bottles getting recycled polyester, enough to cover more than 2800 large football fields.
Designers use 3D imaging to all players of the Brazilian national football team to gather information about the physics of each of them and to create new and better design that increases comfort and allows the body to move naturally in the team maximum.
Attaching importance of each element of the modern football team, Nike's designers pay special attention to the socks. As a result of the combination of the experience of players and the development of new materials and production processes, socks Nike Elite Match Fit for 2014 are characterized by a much better fit required in football. Strategic softened areas provide protection and comfort in the toe and ankle, where the load is highest, while arch support legs locked to prevent it from sliding. Part of the material is minimized in order to increase the sense of touch and to reduce the volume and to the ankle and the top of the foot have been added special flexible grooves to prevent twisting.
Players have a variety of different models Nike Pro. The options are designed for different weather conditions, that players will encounter in Brazil. Expectations are for a great heat during the midday games and much lower temperatures in the southern locations during evening meetings.
"When we asked the players what kind of protection they need during the match, they showed us scars and scratches on the upper thighs because of falls," recalls Loti. "Several players have shown us the same injuries, so we started with the creation of greater tallinn zoo protection, while balancing the need for lightness and ventilation."
The result is shorts Nike Pro Combat Ultralight Slider. With a focus on enhanced protection zones that meet individual way of running the players shorts are also 20% lighter than previous versions and are made from 87% recycled polyester. Weight is reduced by the addition of network for more ventilation and cooling.
Fascinated by the extraordinary creativity of Brazilians, Nike's design team sought to reflect the new national team of their unique culture, retaining the iconic traditional yellow jersey.
"The Brazilian tallinn zoo home team as the national flag: it symbolizes the country and its people," tallinn zoo said Lotti. "We wanted to recreate it fast and skillful game Selecao and culture, preserving what he symbolizes for Brazilians."
The shirt has a new Y-shaped neckline, very comfortable and functional. After scanning the body of each member of the Brazilian national team, Nike's designers use images in combination with their own ideas and develop the most comfortable and fitting neckline.
Brazilian crest has also been upgraded. It has increased in size and added a gold stripe for a glamorous effect. Behind him, inside the incidents, the printed words "Nascido para jogar futebol", which means "Born to play football. Nike works with Brazilian designer Bruno Big in making the team to visualize the best pride of Brazilians. His name is printed on the back of each shirt. A team has a graphic design of a yellow canary - "Canarinho" - the nickname of the team because of a yellow jersey. <
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