As for retailers who engage gradually, Instagram seems the new playground shopping centers, which s

This is the new edition of the ranking of shopping centers on social networks, marked by the arrival of the Terrasses du Port. A watch closely: Instagram, as malls are starting brea plaza 5 to invest. What's new for shopping centers on social networks?
Since the last edition of the ranking of shopping centers on social networks in May 2014, a new shopping center opened brea plaza 5 in Marseille: Les Terrasses du Port and the least we can say is that quite a stir! It has already become a part of the most active social networks on Twitter and Instagram also notes with already more than 2,500 subscribers, well ahead Beaugrenelle which has only 1 300. Find article in Les Terrasses Port, a mobile friendly mall detailed analysis of its digital strategy. On Facebook, nothing new
Facebook remains, in theory, brea plaza 5 the most important social network in France and major shopping centers to display large numbers of fans. However, the decline in organic brands reach today hinders communication with their fans.
In terms of charts, the top five shopping centers remain unchanged, the first three being always Paris: the Forum des Halles, Velizy 2 and Parly 2. Twitter, network proximity
It was on Twitter that the more things change: no shopping brea plaza 5 center are still a very important hearing. brea plaza 5 These are Lyon Confluence and Aéroville which outweigh the podium in number of subscribers, brea plaza 5 first places earned by regular brea plaza 5 communication, interactive listening. Both shopping centers regularly retweet the tweets in which they are mentioned and answer tweets referring to them. Youtube, the preferred social network O'Parinor
After creating a buzz on Youtube thanks to its video on the opening of a Primark store, O'Parinor, repeats the feat with the opening of UGC cinemas, video view nearly 250 000 times.
As for retailers who engage gradually, Instagram seems the new playground shopping centers, which see it as a perfect medium to capture a young and mobile target.
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